{"product_id":"school-master-1","title":"School Master 4\" Lipless Crankbait for Schooling Bass – EBS Sound | Flutter-Fall Shad Imitation","description":"\u003cp\u003eThe name says it all — the \u003cstrong\u003eSchool Master\u003c\/strong\u003e was designed to catch schooling fish. Cast this darting bait into the middle of a school, engage your reel, and let the \u003cstrong\u003efalling and fluttering action\u003c\/strong\u003e combined with \u003cstrong\u003eEBS Technology™\u003c\/strong\u003e draw the school right to you. No fancy technique required.\u003c\/p\u003e\n\n\u003cp\u003eThe School Master can be fished like a jerkbait at any depth in the water column, but its true power lies in EBS Technology™ — which calls out to schooling fish as the unique body design \u003cstrong\u003eimitates a fluttering shad\u003c\/strong\u003e on the fall. Draws fish from double the distance of any traditional lipless crankbait.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eSchooling Fish Specialist. Flutter-Fall. EBS Sound:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e🔊 \u003cstrong\u003eEBS Smart Chip\u003c\/strong\u003e — calls out to schooling fish from 2x the distance of traditional lures\u003c\/li\u003e\n  \u003cli\u003e🐟 \u003cstrong\u003eFlutter-fall shad imitation\u003c\/strong\u003e — unique body design imitates a fluttering shad on the sink\u003c\/li\u003e\n  \u003cli\u003e🎯 \u003cstrong\u003eSchooling fish specialist\u003c\/strong\u003e — cast into the school, engage the reel, let EBS do the work\u003c\/li\u003e\n  \u003cli\u003e📉 \u003cstrong\u003eAny depth in the water column\u003c\/strong\u003e — fish it like a jerkbait shallow or let it sink deep\u003c\/li\u003e\n  \u003cli\u003e🎨 \u003cstrong\u003e8 color options\u003c\/strong\u003e — shad, craw, and cisco patterns for any water\u003c\/li\u003e\n  \u003cli\u003e🪝 \u003cstrong\u003e2X Strong VMC BN #4 hooks x2\u003c\/strong\u003e — sharp and reliable for solid hooksets on schooling fish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003e\u003cstrong\u003eLure Specs:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eType:\u003c\/strong\u003e Lipless Crankbait\u003cbr\u003e\n\u003cstrong\u003eAction:\u003c\/strong\u003e Sinking \/ Flutter-Fall \/ Darting\u003cbr\u003e\n\u003cstrong\u003eDepth:\u003c\/strong\u003e Sinking (Any Depth)\u003cbr\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 0.76 oz \/ 21.55g\u003cbr\u003e\n\u003cstrong\u003eLength:\u003c\/strong\u003e 4\" \/ 10.16cm\u003cbr\u003e\n\u003cstrong\u003eHooks:\u003c\/strong\u003e 2X Strong VMC BN #4 x2\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e EBS Smart Chip\u003c\/p\u003e\n\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0324\/5336\/1795\/files\/FOWARD_FACING_SONAR_BADGE.png?v=1748012031\" alt=\"Forward Facing Sonar Compatible\" width=\"124\" height=\"136\"\u003e\u003c\/p\u003e","brand":"Livingston Lures","offers":[{"title":"Real Shad","offer_id":44056972755032,"sku":"LURE-848927062257","price":14.99,"currency_code":"USD","in_stock":true},{"title":"Beauty Shad","offer_id":44056972787800,"sku":"LURE-848927062028","price":14.99,"currency_code":"USD","in_stock":false},{"title":"Black Back Chrome Shad","offer_id":44056972820568,"sku":"LURE-848927062059","price":14.99,"currency_code":"USD","in_stock":false},{"title":"Blue Back Chrome Shad","offer_id":44056972853336,"sku":"LURE-848927062073","price":14.99,"currency_code":"USD","in_stock":false},{"title":"Clearwater Shad","offer_id":44056972886104,"sku":"LURE-848927062141","price":14.99,"currency_code":"USD","in_stock":true},{"title":"Brown Craw","offer_id":44056972918872,"sku":"LURE-848927062424","price":14.99,"currency_code":"USD","in_stock":false},{"title":"Spring Craw","offer_id":44056972951640,"sku":"LURE-848927062509","price":14.99,"currency_code":"USD","in_stock":true},{"title":"Cisco","offer_id":44056972984408,"sku":"LURE-848927062721","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/4800\/8536\/files\/school-master-7533806.png?v=1777658715","url":"https:\/\/taylorhollertackleco.com\/products\/school-master-1","provider":"Taylor Holler Tackle Co.","version":"1.0","type":"link"}