{"product_id":"howeller-dmc-jr","title":"Howeller DMC Jr. Championship Crankbait – EBS Sound Technology","description":"\u003cp\u003eSame championship DNA. Smaller profile. The \u003cstrong\u003eHoweller DMC Jr.\u003c\/strong\u003e is the compact sibling of Randy Howell's 2014 Bassmaster Classic-winning Dream Master Classic — and it brings all the same fish-catching firepower in a 2.1\" frame that bass simply can't resist.\u003c\/p\u003e\n\n\u003cp\u003eAt 0.55 oz, the DMC Jr. dives to the 9–10 foot zone and produces a wide, strong wobble with fast, enticing action that triggers reaction strikes. Add \u003cstrong\u003eEBS Technology™\u003c\/strong\u003e broadcasting real baitfish sounds, and you have a championship-proven crankbait that draws fish from double the distance of anything else at that depth.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eChampionship-Proven in a Compact Package:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e🏆 \u003cstrong\u003eChampionship lineage\u003c\/strong\u003e — smaller version of Randy Howell’s 2014 Bassmaster Classic winner\u003c\/li\u003e\n  \u003cli\u003e🔊 \u003cstrong\u003eEBS Smart Chip + Rattles\u003c\/strong\u003e — real baitfish sounds that draw fish from 2x the distance\u003c\/li\u003e\n  \u003cli\u003e🌊 \u003cstrong\u003eDives 9–10 feet\u003c\/strong\u003e — reaches medium-depth structure where big bass hold\u003c\/li\u003e\n  \u003cli\u003e🐟 \u003cstrong\u003eWide, strong wobble\u003c\/strong\u003e — fast, enticing action that triggers reaction strikes\u003c\/li\u003e\n  \u003cli\u003e🎨 \u003cstrong\u003e13 color options\u003c\/strong\u003e — shad, craw, and forage patterns for any water\u003c\/li\u003e\n  \u003cli\u003e🪝 \u003cstrong\u003e2X Strong Daiichi #4 hooks x2\u003c\/strong\u003e — sharp and reliable for solid hooksets\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003e\u003cstrong\u003eLure Specs:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eType:\u003c\/strong\u003e Crankbait\u003cbr\u003e\n\u003cstrong\u003eAction:\u003c\/strong\u003e Medium Diver\u003cbr\u003e\n\u003cstrong\u003eDepth:\u003c\/strong\u003e 9–10'\u003cbr\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 0.55 oz \/ 15.58g\u003cbr\u003e\n\u003cstrong\u003eLength:\u003c\/strong\u003e 2.1\" \/ 5.33cm\u003cbr\u003e\n\u003cstrong\u003eHooks:\u003c\/strong\u003e 2X Strong Daiichi #4 x2\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e EBS Smart Chip, Rattles\u003c\/p\u003e\n\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0324\/5336\/1795\/files\/FOWARD_FACING_SONAR_BADGE.png?v=1748012031\" alt=\"Forward Facing Sonar Compatible\" width=\"135\" height=\"148\"\u003e\u003c\/p\u003e","brand":"Livingston Lures","offers":[{"title":"Melon Shad","offer_id":44056965840984,"sku":"LURE-848927065111","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Ayu","offer_id":44056965873752,"sku":"LURE-848927065197","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Pro Green","offer_id":44056965906520,"sku":"LURE-848927065265","price":15.99,"currency_code":"USD","in_stock":true},{"title":"XXX Shad","offer_id":44056965939288,"sku":"LURE-848927065333","price":15.99,"currency_code":"USD","in_stock":true},{"title":"True Bream","offer_id":44056965972056,"sku":"LURE-848927065357","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Guntersville Craw","offer_id":44056966004824,"sku":"LURE-848927065432","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Okie Craw","offer_id":44056966037592,"sku":"LURE-848927065494","price":15.99,"currency_code":"USD","in_stock":false},{"title":"Ghost Blue Gill","offer_id":44056966070360,"sku":"LURE-848927065579","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Chartreuse Shad","offer_id":44056966103128,"sku":"LURE-848927065036","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Chartreuse Splatter Shad","offer_id":44056966135896,"sku":"LURE-848927065128","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Chartreuse Sunrise Shad","offer_id":44056966168664,"sku":"LURE-848927065135","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Spring Craw","offer_id":44056966201432,"sku":"LURE-848927065500","price":15.99,"currency_code":"USD","in_stock":true},{"title":"Yellow Craw","offer_id":44056966234200,"sku":"LURE-848927065449","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/4800\/8536\/files\/howeller-dmc-jr-8435671.png?v=1777658901","url":"https:\/\/taylorhollertackleco.com\/products\/howeller-dmc-jr","provider":"Taylor Holler Tackle Co.","version":"1.0","type":"link"}